The K-Pop Industry Trend Report: Second Half of 2025
The K-Pop Industry Trend Report: Second Half of 2025 I. Introduction: The Evolving Landscape of K-Pop in H2 2025 The K-pop industry, a global phenomenon that has transcended musical boundaries, stands at a critical juncture in the second half of 2025. Following a period of significant growth characterized by the ‘Big 4’ (HYBE, SM Entertainment, … 더 읽기