The BTS Paradigm: Analyzing the Architects of the Global K-Pop Hegemony
The BTS Paradigm: Analyzing the Architects of the Global K-Pop Hegemony Introduction: The Vanguard of Cultural Shift The global trajectory of modern popular music cannot be fully articulated without examining the structural transformations initiated by BTS. Rising from a minor independent agency, the septet did not merely participate in the global music market; they fundamentally …